Wednesday, 5 August 2015

Dear Kitten


The ad that caught my attention is called "Dear Kitten". It was done by Buzzfeed (a popular digital publisher) and Friskies (cat food). It is aimed at cat lovers and generally cat owners. A 60-second version of the ad was aired on TV during the Super Bowl in the United States and the full version went viral on YouTube.

It features an old cat talking to a new kitten at home and explaining to him how life is. It is original and it sounds very serious but it refers to very silly things which makes it funny and is striking.

I'd recommend it to everyone who owns cats. All in all, Friskies' ads are really creative, relaxing and judging from the comments and reviews they get, these ads have a positive effect on the people who watch them. It shows the understanding of cat behaviour that the creators have which shows that they care about their well-being and nutrition.

4 comments:

  1. I love this! Great choice, Steve. I can just imagine and older, pompous cat initiating a young kitten on how to "rule" the household! So you're a cat-person too? You'll have to tell me more about your cat(s) :)

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  2. This ad must pierce all cat lovers fluffy hearts!!? It's a very cute and very funny advertisement. Definitely memorable - also for not cat lovers (like me) ;)

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  3. After watching this, I will have to think twice before saing "I'm a dog-person":)

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  4. Catvertisement :) This ad is really funny as Anne said. The idea of the personification of cats is quite clever.

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