Wednesday, 5 August 2015




This is one of my favourite TV commercials. Nissin, a famous CUP NOODLE company in Japan, collaborated with anime called Akira, which was produced in the 80’s and is still now popular among anime-addicted people. They believe it was the anime that made a foundation of “cool Japan” culture today. 
 On the other hand, cup noodle is one of the cleverest inventions which help us save time. It’s, in a way, a futuristic food in that age. Just pour hot water, wait for minutes, and you’ll have a perfect meal.
In this film, nobody eats cup noodle, but Nissin didn’t care. They reckoned collaborating with the anime and the sing given by the famous singer Hikaru Utada gave value to their products. 

3 comments:

  1. As you say, Nats, it's strange that nobody in the ad eats Nissin's product, but I agree that it makes it somehow cooler that way.

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  2. Cup noodle is an amazing invention, I agree! It has saved me many times in the last few days before payday. It's slightly difficult to tell it's an ad about cup noodles and the language doesn't really help :) but it's a fun fact about "cool Japan"!

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  3. I assume there are millions of anime lovers in Japan:) the ad must be appealing

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